Friday Links 06.06.08

June 6th, 2008 at 5:53 pm by Melissa

TV, meet the web. Google Analytics starts measuring TV ads – 06/06/08
A month ago, Google incorporated the ability to buy TV ads into AdWords. Now, it is taking all of that ad impression data and layering it on top of Google Analytics. This is very basic and imperfect, but it hints at the future of how advertising will be measured: all in the same place. via TechCrunch

Comcast to Trial New Network Management Technique – 06/04/08
Comcast has set out to restrict usage to the very top percentile of users, rather than penalizing all users of a particular protocol. The approach will throttle both connection attempts and download speeds for the top consumers of bandwidth during times when the network is experiencing high load. via TechCrunch

Blogger’s Delight: a smorgasbord of Embeddable Clips – 06/02/08
It’s expected that by the fall, virtually every TV episode broadcast by the big four networks will be available for embedding in blogs, personal profiles and other Web pages. Allowing TV shows to become readily available, not only on the network sites. Via TVDecoder

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